alo

atelier and footwear

exploring performance elegance through seasonal design and coastal-coded luxury.

process

  • logo placement exploration
  • exploring form, silhouette, laceless
  • inspired by ALO's performance-elegance ethos

alo atelier winter collection

  • merges performance with elegance 
  • emphasizes thermal layering without bulk 
  • designed for real-life motion and versatility 
  • luxurious materials with practical function

seasonal ideation…what does elegance and performance mean in summer? 

Inspired by alo's winter ethos, I imagined its summer counterpart: light, fluid, coastal-coded luxury that moves with the body like water. Drawing from Mediterranean landscapes, Balearic escapes, and my connection to the sea, this concept envisions breathable, sculpting silhouettes designed for warm, golden-hour days and seamless transitions from beach to evening. 
Moodboard: 
  • mediterranean coast 
  • soft ocean blues, sandy taupes, sun-faded tones
  • editorials that feel effortless and fluid
Material Sensory: 
  • breathable, sweat-resistant, cool-infused fabrics
  • sculpting silhouettes with fluid movement
  • layered lightly, travel-ready, day-to-dinner versatility
  • grounded accessories (minimal sandals)
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